Jenn has explored ways to unleash human creative power and has been involved in development of the Burning Man for a long time. She talks about how play can take us to all kinds of make believe realities, which are the building blocks of future realities. Global Innovation, Burning Man

Jenn has been leading Global Innovation and New Initiatives for Burning Man’s non-profit for the last 5 years, developing collaborations with their extended networks. She is the Founder of Play Atélier, a business innovation consultancy that surveys, fosters and designs space for creativity and ideation with brands and partners.

With over a decade of experience helping startups go to market and expand internationally, Jenn has a passion for social physics and creating the conditions that encourage new ideas. She is a Partner at Re:Imagine Group, an urban prototyping lab in San Francisco focusing on idea development and trend forecasting and host’s dinners and workshops around the world. Previously, Jenn was a Partner at east London based Technology and Communications agency, RedRobin and was a co-curator of TEDxLondon. Jenn is a super-connector with ateliers in LA, NYC and Vancouver dedicated to creative play and exploratory learning. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at